//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Experiment"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Does rhetoric impact advertisi...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Experiment
Consumer behaviour
83,505
Konsumentenverhalten
80,376
Bibliometrie
20,209
Bibliometrics
20,194
Theorie
9,898
Theory
9,895
Relationship marketing
9,197
Beziehungsmarketing
9,156
Brand management
7,712
Markenführung
7,669
Brand image
6,830
Markenimage
6,785
Customer satisfaction
5,803
Online retailing
5,703
Online-Handel
5,699
USA
5,699
Kundenzufriedenheit
5,633
United States
5,532
Social Web
5,094
Social web
5,094
Online-Marketing
4,732
Internet marketing
4,726
Service quality
4,586
Dienstleistungsqualität
4,538
Deutschland
4,382
Brand
4,362
Markenartikel
4,341
Germany
4,232
Einzelhandel
4,231
Retail trade
4,204
Electronic Commerce
3,780
Werbewirkung
3,735
Advertising effects
3,712
E-commerce
3,676
Verbraucherverhalten
3,587
Emotion
3,483
Advertising
3,189
Werbung
3,086
Private consumption
2,913
more ...
less ...
Online availability
All
Undetermined
1,456
Free
1,057
Type of publication
All
Article
2,409
Book / Working Paper
1,090
Type of publication (narrower categories)
All
Article in journal
2,331
Aufsatz in Zeitschrift
2,331
Graue Literatur
563
Non-commercial literature
563
Arbeitspapier
497
Working Paper
497
Hochschulschrift
108
Thesis
82
Aufsatz im Buch
62
Book section
62
Collection of articles written by one author
24
Sammlung
24
Conference paper
16
Konferenzbeitrag
16
Aufsatzsammlung
9
Collection of articles of several authors
6
Sammelwerk
6
Konferenzschrift
5
Amtsdruckschrift
3
Government document
3
research-article
3
Bibliografie enthalten
2
Bibliography included
2
Reprint
2
Article
1
Elektronischer Datenträger
1
Forschungsbericht
1
Interview
1
Mikroform
1
review-article
1
more ...
less ...
Language
All
English
3,406
German
89
French
5
Italian
1
Undetermined
1
Author
All
Sutter, Matthias
39
Lusk, Jayson L.
27
Nayga, Rodolfo M.
26
Kerschbamer, Rudolf
18
Müller, Holger
13
Engelmann, Dirk
12
Güth, Werner
12
Messer, Kent D.
12
Taubinsky, Dmitry
12
Dertwinkel-Kalt, Markus
11
Kim, Jungkeun
11
Liu, Qing
11
Mattila, Anna S.
11
Wansink, Brian
11
Caputo, Vincenzina
10
Gillingham, Kenneth
10
Grohmann, Antonia
10
Huck, Steffen
10
Neururer, Daniel
10
Vogt, Bodo
10
Dellaert, Benedict G. C.
9
Dewitte, Siegfried
9
Falk, Armin
9
Givi, Julian
9
Marette, Stéphan
9
Oppewal, Harmen
9
Palma, Marco A.
9
Samek, Anya Savikhin
9
Chernev, Alexander
8
Crosetto, Paolo
8
Houde, Sébastien
8
Koch, Alexander K.
8
Köster, Mats
8
Nafziger, Julia
8
Sausgruber, Rupert
8
Warlop, Luk
8
Yue, Chengyan
8
Alfnes, Frode
7
Bartling, Björn
7
Dahl, Darren W.
7
more ...
less ...
Institution
All
National Bureau of Economic Research
36
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
2
Springer Fachmedien Wiesbaden
2
Center for Economic Research <Tilburg>
1
Chambre de commerce et d'industrie de Paris
1
Ecole des hautes études commerciales <Lausanne> / Département d'économétrie et d'économie politique
1
Edward Elgar Publishing
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Federal Reserve Bank of Chicago / Research Dept
1
Forschungsinstitut zur Zukunft der Arbeit
1
Friedrich-Schiller-Universität Jena
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Humboldt-Universität zu Berlin / Wirtschaftswissenschaftliche Fakultät
1
INSEAD-Wharton Alliance Center for Global Research & Development
1
Internationales Institut für Umwelt und Gesellschaft
1
Leibniz-Institut für Wirtschaftsforschung Halle
1
London Economics Ltd
1
OECD
1
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
1
Technische Universität Clausthal
1
Universität Mannheim
1
Universität Rostock / Wirtschafts- und Sozialwissenschaftliche Fakultät
1
Universiṭat Bar-Ilan / Department of Economics
1
Uniwersytet Warszawski / Wydział Nauk Ekonomicznych
1
Verlag Dr. Hut <München>
1
Verlag Dr. Kovač
1
World Institute for Development Economics Research
1
more ...
less ...
Published in...
All
Journal of business research : JBR
82
Journal of economic behavior & organization : JEBO
66
Journal of behavioral and experimental economics
55
Journal of consumer research : JCR ; an interdisciplinary bimonthly
53
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
47
Journal of retailing and consumer services
46
Journal of behavioral decision making
45
Psychology & marketing
44
Management science : journal of the Institute for Operations Research and the Management Sciences
40
Food policy : economics planning and politics of food and agriculture
39
Journal of economic psychology : research in economic psychology and behavioral economics
39
Journal of marketing research : JMR
39
NBER working paper series
36
International journal of hospitality management
30
CESifo working papers
29
Discussion paper
29
Discussion paper series / IZA
29
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
29
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
27
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
26
Information systems research : ISR
26
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
25
Experimental economics : a journal of the Economic Science Association
24
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
23
Tourism management : research, policies, practice
23
Marketing letters : a journal of research in marketing
20
NBER Working Paper
20
International journal of electronic commerce : IJEC
19
Working paper / National Bureau of Economic Research, Inc.
19
Journal of consumer research : JCR ; an interdisciplinary journal
18
Journal of retailing
18
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
18
American journal of agricultural economics
17
Economics letters
16
European economic review : EER
16
International journal of consumer studies
16
Journal of travel and tourism marketing
16
Working papers in economics and statistics
16
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
15
Journal of marketing communications
15
more ...
less ...
Source
All
ECONIS (ZBW)
3,493
Other ZBW resources
4
EconStor
1
RePEc
1
Showing
1
-
10
of
3,499
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
On the robustness of the brand positivity effect : is impulsivity a moderator of overly favorable judgments and choices of focal options?
Posavac, Steven S.
;
Gaffney, Donald R.
;
Kardes, Frank R.
- In:
Journal of behavioral decision making
37
(
2024
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014473658
Saved in:
2
It was a most unusual time : how
memory
bias engenders nostalgic preferences
Morewedge, Carey K.
- In:
Journal of behavioral decision making
26
(
2013
)
4
,
pp. 319-326
Persistent link: https://www.econbiz.de/10010196974
Saved in:
3
The effect of construal level on time perceptions, confidence in judgements and future preferences
Vilches-Montero, Sonia Noemi
;
Spence, Mark T.
- In:
European journal of marketing : EJM
49
(
2015
)
5/6
,
pp. 782-805
Persistent link: https://www.econbiz.de/10011298084
Saved in:
4
Examining the deferred effects of gaming platform and game speed of advergames on
memory
, attitude, and purchase intention
Ghosh, Tathagata
;
Sreejesh, S.
;
Dwivedi, Yogesh Kumar
- In:
Journal of interactive marketing : a quarterly …
55
(
2021
),
pp. 52-66
Persistent link: https://www.econbiz.de/10013041309
Saved in:
5
The congruent and comparative impacts of weather on consumer reviews : evidence from an online forum and experiment
Ma, Judy
;
Huang, Dongling
;
Wang, Yu
- In:
International journal of internet marketing and …
15
(
2021
)
1
,
pp. 54-83
Persistent link: https://www.econbiz.de/10012512690
Saved in:
6
The
memory
-search frame effect : impacts on consumers' retrieval and evaluation of consumption experiences
Si, Kao
;
Dai, Xianchi
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10013184245
Saved in:
7
Visual judgments of length in the economics laboratory : are there brains in stochastic choice?
Duffy, Sean
;
Gussman, Steven
;
Smith, John
- In:
Journal of behavioral and experimental economics
93
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013175790
Saved in:
8
Age differences in children's happiness from material goods and experiences : the role of
memory
and theory of mind
Chaplin, Lan Nguyen
;
Lowrey, Tina M.
;
Ruvio, Ayalla A.
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 572-586
Persistent link: https://www.econbiz.de/10012494696
Saved in:
9
The effect of mental availability on snack food choices
Stocchi, Lara
;
Kemps, Eva
;
Anesbury, Zachary
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012502693
Saved in:
10
Distracted mind : the effects of multitasking and mind wandering on consumer
memory
for ad content
Chinchanachokchai, Sydney
;
Duff, Brittany R. L.
;
Faber, …
- In:
International journal of advertising : the review of …
39
(
2020
)
5
,
pp. 631-654
Persistent link: https://www.econbiz.de/10012260242
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->