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The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the returns of their intangible technological assets with...
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positively related to research and development investments, while openness to trade has a negative effect. I also find the …. However, in both sub-samples, research and development investments Granger-cause intellectual property protection levels …, whereas surprisingly, intellectual property protection does not Granger-cause research and development investments. …
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