In the field of management science and business administration, the case method is gaining ground in research and in teaching. Case studies support on the one hand exploratory research and on the other hand problem-based teaching. However, we find that case research and case teaching remain...

This book presents a new approach of management education for Executives. In contrast to the historical Harvard Concept, Executives learn in this MBA program through the Zurich Living Case Method how to solve a real entrepreneurial problem in very little time and as efficient as possible....

Fallstudienmethodik -- Fallstudien im Management-Training und in der Personalauswahl -- Entwicklung und Durchführung einer Fallstudie -- Checklisten für die Entwicklung einer Fallstudie -- Übersicht zu den Fallbeispielen -- 25 Fallstudien -- Expansionsstrategie der BioCure AG -- Die...