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Fertigungsprogramm
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Marketing strategy
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337120
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Turf wars : product line strategies in competitive markets
Joshi, Yogesh V.
;
Reibstein, David J.
;
Zhang, Z. John
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
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pp. 128-141
Persistent link: https://www.econbiz.de/10011437698
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