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Filmwirtschaft in der BRD und in Europa : Götterdämmerung in Raten
Dost, Michael; Hopf, Florian; Kluge, Alexander - 1973
Persistent link: https://www.econbiz.de/10000542476
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Bollywood in Britain : cinema, brand, discursive complex
Krämer, Lucia - 2016
Bollywood phenomenon in Britain. The book analyzes the role of Hindi films in the British film market, it shows how audiences … brand is combined with in-depth readings of texts like film reviews, the TV show Bollywood Star (2004) and novels and plays … with references to the Bombay film industry. On this basis Bollywood in Britain demonstrates that the presentation of …
Persistent link: https://www.econbiz.de/10013041888
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Economy, emotion, and ethics in Chinese cinema : globalization on speed
Li, David Leiwei - 2016
Introduction: Culture and Contemporary Chinese Cinema in the Second Coming of Capitalism -- Homo Economicus: Individual Liberty and Market Dependency. Primitive Accumulation and the Emergence of the Liberal Subject in the People's Republic: Zhang Yimou's Red Sorghum and Zhou Xiaowen's Ermo --...
Persistent link: https://www.econbiz.de/10013437962
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Zur Ökonomie der Filmindustrie
Frank, Björn - 1993
Persistent link: https://www.econbiz.de/10000345938
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Filmmarketing : Theorie und deutsche Praxis
Knapp, Reinhard; Hampel, Christina - 2006
Persistent link: https://www.econbiz.de/10008966521
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At the movies : avoiding head-to-head competition on the big screen ; the economics of movie distribution
Filson, Darren; Fabre, Fernando; Nava, Alfredo; … - 2000
This paper provides theoretical explanations for devices that movie distributors use to avoid head-to-head competition. We use a simple static model to show how revenuse sharing exhibition contracts providex multiplex owners with incentives to take cross effects on demand into account. Then we...
Persistent link: https://www.econbiz.de/10011561654
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Internationalisation of film production : a historical review of movie making in Taiwan and Hong Kong
Yang, Yung-Kai - In: International journal of business and globalisation : IJBG 13 (2014) 4, pp. 439-454
Persistent link: https://www.econbiz.de/10011291046
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Product placement in movies : perspectives from motion picture firms
Cha, Jiyoung - In: Journal of media business studies 13 (2016) 1/2, pp. 95-116
Persistent link: https://www.econbiz.de/10011676000
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Social media activities impact on the decision of watching films in cinema
Montajula Suvattanadilok - In: Cogent business & management 8 (2021) 1, pp. 1-11
The aim of the research is to examine the social media activities of film promoters and the factors that have an impact … on public decision-making and to watch film in the cinema. This research looked at film audiences in Thailand to evaluate …. This group has been identified as the group that watched the film in Thailand. The statistical tool used is ANOVA, which is …
Persistent link: https://www.econbiz.de/10012659748