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Editorial: A crisis of marketing conscience

Precourt, Geoffrey - In: Journal of advertising research 51 (2011) 3, pp. 451-452

Persistent link: https://www.econbiz.de/10009383716

Marketing's identity crisis : it's complicated

Ferrell, Odies C. - In: AMS review : official publication of the Academy of … 8 (2018) 1/2, pp. 30-38

Persistent link: https://www.econbiz.de/10011919240

Ethics

Peñaloza, Lisa - In: Marketing management : a cultural perspective, (pp. 505-526). 2012

Persistent link: https://www.econbiz.de/10009508070

About the crisis marketing and the crisis of marketing

Mitran, Paula Cornelia; Bebeşelea, Mihaela - In: Journal of academic research in economics 3 (2011) 3, pp. 311-316

Persistent link: https://www.econbiz.de/10010247901

US stock returns and oil prices : the tale from daily data and the 2008 - 2009 financial crisis

Mollick, André Varella; Assefa, Tibebe Abebe - In: Energy economics 36 (2013), pp. 1-18

Persistent link: https://www.econbiz.de/10009724771

What explains global exchange rate movements during the financial crisis?

Fratzscher, Marcel - 2009

A striking and unexpected feature of the financial crisis has been the sharp appreciation of the US dollar against virtually all currencies globally. The paper finds that negative US-specific macroeconomic shocks during the crisis have triggered a significant strengthening of the US dollar,...

Persistent link: https://www.econbiz.de/10011605106