Rosa, Carolina Obregão da; Sordi, Victor Fraile; … - In: Revista de Economia e Agronegocio / Brazilian Review of … 11 (2013) 2
The green marketing strategies attempt to assign greater value to products highlighting their aspects related to … marketing strategies in the marketing of organic products aggregates, in consumer perception, greater value to food products … discuss the strategies used in the marketing of these products. The results demonstrated that the green marketing strategies …