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The development of Chinese supermarket enterprise own brands : the case of Shanghai
Song, Wei; Schein, David D.; Ravi, Siva Prasad - In: International journal of management & enterprise … 12 (2012) 2, pp. 93-105
Persistent link: https://www.econbiz.de/10009576966
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The new approach to developing store brand strategy : a case from China
Song, Wei; Schein, David D.; Collins, Roger - In: International journal of business environment : IJBE 8 (2016) 4, pp. 324-343
Persistent link: https://www.econbiz.de/10011663949
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Achieving competitive advantage through innovation : the case of the Shanghai supermarket
Wei Song - In: Knowledge management and drivers of innovation in services, (pp. 77-94). 2012
Persistent link: https://www.econbiz.de/10009681010