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Wine experts' rating : a matter of taste?
Cardebat, Jean-Marie; Livat, Florine - In: International journal of wine business research : IJWBR 28 (2016) 1, pp. 43-58
Persistent link: https://www.econbiz.de/10011562734
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Terroir in the media : the poetry of people, place and palate
Spielmann, Nathalie; Jolly, Sylvie; Parisot, Fabrice - In: International journal of wine business research : IJWBR 26 (2014) 3, pp. 224-240
Persistent link: https://www.econbiz.de/10010421604
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Wine ratings : seeking a consensus among tasters via normalization, approval, and aggregation
Gergaud, Olivier; Ginsburgh, Victor; Moreno-Ternero, Juan D. - In: Journal of wine economics 16 (2021) 3, pp. 321-342
Persistent link: https://www.econbiz.de/10012705510
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Wine ratings
Gergaud, Olivier; Ginsburgh, Victor; Moreno-Ternero, Juan D. - 2020
Persistent link: https://www.econbiz.de/10012317212
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Tracking the wines of the Judgment of Paris over time : the case of Stag's Leap Wine Cellars’ Cabernet Sauvignon
Gergaud, Olivier; Ginsburgh, Victor; Moreno-Ternero, Juan D. - In: Journal of wine economics 17 (2022) 2, pp. 159-166
Persistent link: https://www.econbiz.de/10013367234
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Rethinking the wine list : restaurant customers' preference for listing wines according to wine style
Staub, Cornelia; Siegrist, Michael - In: International journal of wine business research 34 (2022) 3, pp. 447-465
Persistent link: https://www.econbiz.de/10013361913
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Disconfirmation of taste as a measure of region of origin equity
d'Hauteville, François; Fornerino, Marianela; Philippe … - In: International Journal of Wine Business Research 19 (2007) 1, pp. 33-48
purpose of this paper is to explore the relation between expected and perceived value (quality), focusing on wines from the … expectation provided by the extrinsic cue, whereas “contrast” occurs when this change is contrary to the expectation. Five wines …
Persistent link: https://www.econbiz.de/10014814053
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Direct marketing channels in the French wine industry
Gurau, Calin; Duquesnois, Franck - In: International Journal of Wine Business Research 20 (2008) 1, pp. 38-52
Purpose – The paper's objective is to investigate the relation between direct and indirect marketing channels applied by French wine producers, and to identify the elements that can enhance the success of direct distribution methods. Design/methodology/approach – Secondary data collected...
Persistent link: https://www.econbiz.de/10014814074
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Market orientation of French and Hungarian small and medium‐sized wineries
Durrieu, François; Toth Hofmeister, Agnes - In: International Journal of Wine Business Research 20 (2008) 2, pp. 124-137
Purpose – The purpose of this paper is to analyse the impact of market orientation on strategy orientation (communication, target and image strategy). This impact is studied by using a multicultural approach (Hungarian and French wineries). Design/methodology/approach – A questionnaire was...
Persistent link: https://www.econbiz.de/10014814079
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Capital structure determinants: an empirical study of French companies in the wine industry
Viviani, Jean‐Laurent - In: International Journal of Wine Business Research 20 (2008) 2, pp. 171-194
Purpose – The purpose of this paper is to explain the leverage of French wine companies (410 companies) in the wine industry during the period 2000‐2004. Design/methodology/approach – Different classical capital structure theories are reviewed (trade‐off theory (TOT), pecking order...
Persistent link: https://www.econbiz.de/10014814082