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Marketing identities through language : English and global imagery in French advertising
Martin, Elizabeth - 2006
Persistent link: https://www.econbiz.de/10004858471
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Grand illusion : the Third Reich, the Paris exposition, and the cultural seduction of France
Fiss, Karen - 2009
Persistent link: https://www.econbiz.de/10004950801
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Die Grenzen der Superlativreklame im deutschen, schweizerischen, französischen und angloamerikanischen Recht
Bock, Hans Dieter - 1961
Persistent link: https://www.econbiz.de/10002295459
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Vertriebspraktiken im Automobilersatzteilsektor : ihre Auswirkungen auf die Interessen der Verbraucher
Joerges, Christian; Hiller, Eugen; Holzscheck, Knut; … - 1985
Persistent link: https://www.econbiz.de/10000044824
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Foreign consumers' perspective of the products and marketing practices of the United States versus selected European countries
Arnold, Danny R.; Darling, John R. - In: Journal of business research : JBR 17 (1988) 3, pp. 237-248
Persistent link: https://www.econbiz.de/10003474135
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Analysis of "made in" product images : an exploratory study
Lillis, Charles M.; Narayana, Chem L. - In: Journal of international business studies : JIBS ; an … 5 (1974) 1, pp. 119-127
Persistent link: https://www.econbiz.de/10002240370
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Interkulturelle Werbung
Müller, Wendelin G. - 1997
Persistent link: https://www.econbiz.de/10000601080
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Development of mass marketing : the automobile and retailing industries ; proceedings of the Fuji Conference
Okochi, Akio (contributor); Shimokawa, Kōichi (contributor) - 1981
Persistent link: https://www.econbiz.de/10000119645
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The role of retail advertising from a consumer's point of view : a comparison between Germany and France
Purper, Guido; Weinberg, Peter - In: Advertising and communication : proceedings 4th …, (pp. 153-160). 2005
Persistent link: https://www.econbiz.de/10003353794