Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Gambling"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Using EEG to Examine the Role...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Gambling
Social marketing
24
Consumer behaviour
19
Konsumentenverhalten
19
Social Marketing
15
Narrative Methode
7
Narrative method
7
Social Web
7
Social web
7
Marketing management
5
Marketingmanagement
5
Australia
4
Australien
4
Internet marketing
4
Marketing
4
Marketing theory
4
Marketingtheorie
4
Narrative transportation
4
Online-Marketing
4
Services marketing
4
Brand management
3
Glücksspiel
3
Jugendliche
3
Markenführung
3
Meta-Analyse
3
Meta-analysis
3
Social marketing theory
3
United Kingdom
3
Value creation
3
Youth
3
critical social marketing
3
storytelling
3
Advertising effects
2
Alcohol consumption
2
Alcoholic drinks
2
Alkoholkonsum
2
Betriebliche Wertschöpfung
2
Beziehungsmarketing
2
Brand personality
2
Brand personality appeal
2
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Gordon, Ross
3
Gurrieri, Lauren
2
Chapman, Michael
1
Harada, Theresa
1
Moodie, Crawford
1
Waitt, Gordon
1
Published in...
All
International journal of nonprofit and voluntary sector marketing
1
Journal of business research : JBR
1
Marketing theory
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Dead cert or long shot : the utility of social marketing in tackling problem gabling in the UK?
Gordon, Ross
;
Moodie, Crawford
- In:
International journal of nonprofit and voluntary sector …
14
(
2009
)
3
,
pp. 243-253
Persistent link: https://www.econbiz.de/10003882286
Saved in:
2
Broadening an understanding of problem gambling : the lifestyle consumption community of sports betting
Gordon, Ross
;
Gurrieri, Lauren
;
Chapman, Michael
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2164-2172
Persistent link: https://www.econbiz.de/10011373097
Saved in:
3
Reconceptualising risky and harmful consumption through molar and molecular lines : mobile smartphone sports betting arrangements
Gordon, Ross
;
Harada, Theresa
;
Waitt, Gordon
;
Gurrieri, …
- In:
Marketing theory
24
(
2024
)
2
,
pp. 311-337
Persistent link: https://www.econbiz.de/10014631851
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
