Showing 1 - 10 of 10
Persistent link: https://www.econbiz.de/10003818171
Persistent link: https://www.econbiz.de/10009618045
Persistent link: https://www.econbiz.de/10009705310
Persistent link: https://www.econbiz.de/10003163154
Persistent link: https://www.econbiz.de/10001679098
Persistent link: https://www.econbiz.de/10011775690
Persistent link: https://www.econbiz.de/10013398157
Purpose – Management approaches, such as supply chain management addressing cooperation among firms emphasize communication among people from different companies. The objective of this research was to investigate the impact of individual and contextual factors on the external communication...
Persistent link: https://www.econbiz.de/10014793598
Purpose The purpose of this paper is to evaluate how retailing companies use social media, local and mobile commerce in their omni-channel management strategy. This approach, also known as SO-LO-MO, encompasses customer touchpoints that offer numerous available channels to consumers. The paper...
Persistent link: https://www.econbiz.de/10014804710
This is the second part of our special issue comprising research from the ScientificGroup of Logistics, Association of University Professors in Management. Thefundamental goals of the Scientific Group of Logistics are the promotion of logistics inacademic research and education as well as the...
Persistent link: https://www.econbiz.de/10012673237