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Purpose: Innovation, including product, process, marketing, and organizational innovation within a firm, is considered … as one of essential component for surviving and growing. These innovation activities create value and competitive … advantages for successful organizations; therefore, understanding the organization's overall innovation is the first and foremost …
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) on technology-oriented ventures’ innovation and company level performance. Based on a representative sample of German … oftstated assumption that the ambidexterity strategy positively influences performance. Results indicate, that both explorative … and exploitative activity add to the overall success of innovation projects which consequently influence overall firm …
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Explorative Vorstudie: Kommunikation im Innovationsmanagement -- Konzeptioneller Bezugsrahmen: Kommunikation als … Mikrofundierung dynamischer Fähigkeiten -- Fallstudie: Kommunikation im Innovationsmanagement von ambidextren Technologieunternehmen … gleichzeitige radikale und inkrementelle Innovation durch ihr tägliches kommunikatives Handeln Einfluss nehmen können. Das …
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organisational ambidexterity. The results show a light positive effect of SEW on family firms' financial performance. Both SEW as a … performance. Brand equity and organisational ambidexterity support financial performance. Brand equity explains the positive …
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