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the market. In this paper, we want to analyse the funds’ advertising activities in the face of the changed competitive … potential effects of competition on funds’ advertising strategies; one of the volume and cost of advertisements and one of their … contents. Our results suggest that competition has been associated with an increase in the amount of advertising. As to the …
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. Anhand vieler kommentierter Bildbeispiele beschreiben sie, wie Werbung funktionieren muss, um nicht nur wahrgenommen zu …
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