Purpose – This exploratory study aims to investigate the national adoption of international wine industry trends in Germany. Specifically, the paper consider this adoption as perceived by luxury German wine producers in three wine regions. This study addresses two main questions: what impact...

Purpose – Expert wine awards are commonly used by consumers to reduce complexity in wine choice but little is known about expert vs non‐expert perceptions of sensory wine quality. This paper aims to examine if expert ratings are suitable quality indicators for consumers and whether there are...

Purpose – The purpose of this paper is to consider how German wineries can successfully diversify into wine tourism, in an effort to support their primary business activity of producing and selling high quality wine. Design/methodology/approach – A survey questionnaire was created, collected...

Purpose – This paper aims to conduct two studies to investigate the use of social media tools by wineries in Germany and assess the impact of Facebook membership on customers by comparing them with customers who were not members. Today, a vast number of books and studies are being published...

This study aims to examine the impact of foreign direct investment (FDI), investment in construction and poverty in various countries. The Russian Federation invests heavily in construction and it is located both in Europe and Asia. Russia is usually described as a European country (while 70% of...