When faced with increasing disruption, how do you reinvent your business model? Most firms fail to innovate their business model because they continue to do the same things that have made them successful in the past. Managers listen carefully to customers, invest in existing businesses, and...

In this volume, leading scholars from North America, Europe, and Asia come together to explore new dimensions of the business models topic paying particular attention to the modelling dimension - what this means , how modelling should be approached, how business models are manipulated, how they...

In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers and their engagement) seriously. The first part deals with the model dimension of business models. The second part deals with business...