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~subject:"Gesundheitswesen"
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Cross-Cultural Comparison of F...
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Gesundheitswesen
New Zealand
28
Neuseeland
25
Marketing
12
Social marketing
12
Consumer behaviour
11
Konsumentenverhalten
11
Social Marketing
10
Arzneimittel
9
Marketing management
9
Marketingmanagement
9
Pharmaceuticals
9
Brand management
8
Children
8
Ethics
7
Ethik
7
Kinder
7
Markenführung
7
Advertising effects
6
Unternehmensethik
6
Werbewirkung
6
Werbung
6
Advertising
5
Advertising regulation
5
Gesundheitsvorsorge
5
Preventive care
5
Werbebeschränkung
5
Australia
4
Brands
4
Business ethics
4
Gesundheitspolitik
4
Health care system
4
Health policy
4
Theorie
4
Theory
4
USA
4
United States
4
Australien
3
Brand
3
Brand image
3
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3
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3
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
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1
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English
4
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Eagle, Lynne C.
3
Bulmer, Sandy
2
Dahl, Stephan
1
Dodds, Sarah
1
Hawkins, Jacinta
1
Kemp, Gillian
1
Murphy, Andrew
1
Rose, Lawrence Craig
1
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Australasian marketing journal
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Marketing intelligence & planning
1
Working paper / Department of Commerce, College of Business, Massey University
1
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ECONIS (ZBW)
4
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1
School-based health communication : exploring the home-school partnership
Hawkins, Jacinta
;
Bulmer, Sandy
;
Rose, Lawrence Craig
; …
-
2006
Persistent link: https://www.econbiz.de/10003582843
Saved in:
2
Consumer value in complemetary and alternative medicine (CAM) health care services
Dodds, Sarah
;
Bulmer, Sandy
;
Murphy, Andrew
- In:
Australasian marketing journal
22
(
2014
)
3
,
pp. 218-229
Persistent link: https://www.econbiz.de/10010427962
Saved in:
3
Shared meanings or missed opportunities? : the implications of functional health literacy for social marketing interventions
Kemp, Gillian
;
Eagle, Lynne C.
- In:
International review on public and nonprofit marketing …
5
(
2008
)
2
,
pp. 117-128
Persistent link: https://www.econbiz.de/10003779386
Saved in:
4
Empowering or misleading? : online health information provision challenges
Dahl, Stephan
;
Eagle, Lynne C.
- In:
Marketing intelligence & planning
34
(
2016
)
7
,
pp. 1000-1020
Persistent link: https://www.econbiz.de/10011623911
Saved in:
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