The paper aims to examine the role of localness of a sports celebrity and a level of product involvement in the … mediated impact of the perceived product quality on the relationship between a sports celebrity's credibility and consumers … sports celebrity credibility had both direct and indirect effects on respondents' intention to buy, but product involvement …

regions (China, Eastern Europe, Western Europe and North America) as well as in groups of countries with similar levels of …

ostasiatische Beziehungen sowie in weitere transnationale Beziehungen eines 'China Circle'. Die Kontinuität des chinesischen … develop a well-founded characterization of China as a specific variant of capitalism a market-liberal, competition … relations within a 'China Circle.' Nevertheless, the continuity of the Chinese trajectory is currently threatened by the crisis …

Entwicklung der VR China in Zukunft fortgesetzt werden kann. …

China hat erste Schritte unternommen, die auf eine Internationalisierung des Renminbi hindeuten. So hat das Land … zu binden, sollte China die Bandbreite für den Handel mit dem Renminbi allmählich vergrößern. Eine unabhängige …

The rapid transition of China from a closed agricultural society to an industrial powerhouse has been associated with a … rapid increase in the share of China in world trade. As the world is taking the full measure of this phenomenon, tensions … have been arising ranging from holding China partly responsible for global imbalances to complaints about the “excessive …