//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Großbritannien"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Approbation and apprehension :...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Großbritannien
New Zealand
28
Neuseeland
23
Social marketing
14
Marketing
13
Social Marketing
11
Advertising
10
Arzneimittel
10
Pharmaceuticals
10
Children
9
Ethics
8
Ethik
8
Marketing management
8
Marketingmanagement
8
Kinder
7
Unternehmensethik
7
Werbung
7
Advertising regulation
6
Werbebeschränkung
6
Business ethics
5
Consumer behaviour
5
Gesundheitsvorsorge
5
Konsumentenverhalten
5
Preventive care
5
United Kingdom
5
Advertising effects
4
Australia
4
Brand management
4
Gesundheitspolitik
4
Health policy
4
Internet
4
Pharmaceutical industry
4
Pharmaindustrie
4
Theorie
4
Theory
4
Werbewirkung
4
Australien
3
Brands
3
Consumer policy
3
Ernährung
3
more ...
less ...
Type of publication
All
Article
3
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Arbeitspapier
1
Aufsatz im Buch
1
Book section
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
more ...
less ...
Language
All
English
4
Author
All
Eagle, Lynne C.
3
Dahl, Stephan
2
Brennan, Ross
1
Bulmer, Sandy
1
Czarnecka, Barbara
1
Eagle, Lynne
1
Kemp, Gillian
1
Kitchen, Philip J.
1
Morey, Yvette
1
Mourouti, Olga
1
more ...
less ...
Published in...
All
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of advertising research
1
Working papers / Department of Commerce, College of Business, Massey University
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Shared meanings or missed opportunities? : the implications of functional health literacy for social marketing interventions
Kemp, Gillian
;
Eagle, Lynne C.
- In:
International review on public and nonprofit marketing …
5
(
2008
)
2
,
pp. 117-128
Persistent link: https://www.econbiz.de/10003779386
Saved in:
2
A comparative analysis of the development of integrated marketing communications in New Zealand and the United Kingdom
Eagle, Lynne C.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003792325
Saved in:
3
Subtle sophistry or savvy strategy : ethical and effectiveness issues regarding product placements in mass media
Eagle, Lynne C.
;
Morey, Yvette
;
Dahl, Stephan
- In:
Current insights and future trends : [extended versions …
,
(pp. 237-247)
.
2012
Persistent link: https://www.econbiz.de/10009748096
Saved in:
4
Regulation of nutrition and health claims in advertising
Brennan, Ross
;
Czarnecka, Barbara
;
Dahl, Stephan
; …
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 57-70
Persistent link: https://www.econbiz.de/10003688979
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->