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Consumer product development

White, Roderick - 1973

Persistent link: https://www.econbiz.de/10000556940

On market forces and adjustments: acknowledging consumer creativity through the aesthetics of "debadging"

Hewer, Paul; Brownlie, Douglas - In: Journal of marketing management : MM 26 (2010) 5/6, pp. 428-440

Persistent link: https://www.econbiz.de/10003995625

A cross-country study of consumer innovativeness and technological service innovation

Truong, Yann - In: Journal of retailing and consumer services 20 (2013) 1, pp. 130-137

Persistent link: https://www.econbiz.de/10009702198

Consumer response to product form in technology-based industrie

Truong, Yann; Klink, Richard R.; Fort-Rioche, Laurence; … - In: The journal of product innovation management : an … 31 (2014) 4, pp. 867-876

Persistent link: https://www.econbiz.de/10010375861

Advanced applications of network analysis in marketing science

Kakatkar, Chinmay - 2018 - 1st edition

Persistent link: https://www.econbiz.de/10011796740

The uncovered return parity condition

Cappiello, Lorenzo (contributor); … - 2007

This paper proposes an equilibrium relationship between expected exchange rate changes and differentials in expected returns on risky assets. We show that when expected returns on a risky asset in a certain economy are higher than the returns that are expected from investing in a risky asset in...