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Industrial marketing management : the international journal for industrial and high-tech firms
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Improving PLS-SEM use for business marketing research
Guenther, Peter
;
Guenther, Miriam
;
Ringle, Christian M.
; …
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 127-142
Persistent link: https://www.econbiz.de/10014369277
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