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Chinese consumers' perception of corporate social responsibility (CSR)

Ramasamy, Bala; Yeung, Mathew - In: Journal of business ethics : JOBE 88 (2009), pp. 119-132

Persistent link: https://www.econbiz.de/10003906574

Consumer support for corporate social responsibility (CSR) : the role of religion and values

Ramasamy, Bala; Yeung, Matthew C. H.; Au, Alan Kai Ming - In: Journal of business ethics : JOBE 91 (2010), pp. 61-72

Persistent link: https://www.econbiz.de/10008698307

Managing Chinese consumers' value profiles : a comparison between Shanghai and Hong Kong

Ramasamy, Bala; Au, Alan Kai Ming; Yeung, Matthew C. H. - In: Cross cultural management : an international journal 17 (2010) 3, pp. 257-267

Persistent link: https://www.econbiz.de/10008647948

Initial job choice in the Greater China region : the role of corporate social responsibility

Ramasamy, Bala; Rowley, Chris; Yeung, Matthew C. H. - In: Journal of general management 41 (2015/2016) 3, pp. 53-71

Persistent link: https://www.econbiz.de/10011593900

Managing Chinese consumers' value profiles: a comparison between Shanghai and Hong Kong

Ramasamy, Bala; Au, Alan; Yeung, Matthew - In: Cross Cultural Management: An International Journal 17 (2010) 3, pp. 257-267

Purpose – This paper aims to demonstrate the degree of dissimilarities among Chinese individuals' value profiles by using data collected from Shanghai and Hong Kong. Design/methodology/approach – The shortened version of the Rokeach Value Survey for consumer research by Munson and McQuarrie...

Persistent link: https://www.econbiz.de/10014692654

Chinese Consumers’ Perception of Corporate Social Responsibility (CSR)

Ramasamy, Bala; Yeung, Mathew - In: Journal of Business Ethics 88 (2009) 1, pp. 119-132

Persistent link: https://www.econbiz.de/10004999686

Consumer Support for Corporate Social Responsibility (CSR): The Role of Religion and Values

Ramasamy, Bala; Yeung, Matthew; Au, Alan - In: Journal of Business Ethics 91 (2010) 1, pp. 61-72

Persistent link: https://www.econbiz.de/10008776660