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Private banking performance and customer relationship management : an exploratory study comparing Switzerland and India
Kos Kalia, Olena - 2008
Persistent link: https://www.econbiz.de/10003759486
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Service quality, customer satisfaction, and customer loyalty in Indian commercial banks
Lenka, Usha; Suar, Damodar; Mohapatra, Pratap K. - In: Journal of entrepreneurship 18 (2009) 1, pp. 47-64
Persistent link: https://www.econbiz.de/10003862535
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Impact of social media on corporate reputation of banks in India : a customers' perspective
Mehta, Reena; Gupta-Bhattacharya, Nupur; Talwar, Shalini - In: Bank parikrama : a journal of banking & finance : … 43 (2018) 1/4, pp. 16-40
Persistent link: https://www.econbiz.de/10012023846
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Mythos Diversity : Personalpolitiken in transnationalen Unternehmen
Schiederig, Katharina - 2013
Persistent link: https://www.econbiz.de/10009745960
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Grenzen der Homogenisierung : IT-Arbeit zwischen ortsgebundener Regulierung und transnationaler Unternehmensstrategie
Mayer-Ahuja, Nicole - 2011
Persistent link: https://www.econbiz.de/10008939301
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Relationship marketing : text and cases
Shajahan, S. - 2006 - reprint
Persistent link: https://www.econbiz.de/10003423645
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Strategic Marketing Issues in Emerging Markets
Adhikari, Atanu (ed.) - 2018
This book presents a collection of articles addressing a range of marketing strategies unique to emerging economies. It describes the component of strategic and tactical marketing, including the marketing mix, segments and targeting, product and market orientation, employing the Internet and...
Persistent link: https://www.econbiz.de/10012395863
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Strategic marketing issues in emerging markets
Adhikari, Atanu (ed.) - 2018
Persistent link: https://www.econbiz.de/10011821852
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Customer Management in SME Banking
International Finance Corporation - 2012
learning experience. Financial institutions featured in this publication include Bankinter, DBS Bank, Diamond Bank, Garanti … Bank, ICICI Bank, Banco Santander, and Türk Ekonomi Bankasi (TEB). Additional SME banking experiences are drawn from a …
Persistent link: https://www.econbiz.de/10012564407
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Opportunities in customer relationship management in financial services industry
Desai, Sanskritirani - In: Indian banking moving : towards better tomorrow, (pp. 136-155). 2009
Persistent link: https://www.econbiz.de/10003814226