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What makes sports leagues successful? : a study on Indian professional sports leagues
Tripathi, Sanjeev; Kapoor, Ankur - In: International journal of Indian culture and business … 15 (2017) 2, pp. 206-228
Persistent link: https://www.econbiz.de/10011845671
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Owner or endoser? : investigating the effectiveness of celebrity owners of sports teams as endorsers
Roy, Subhadip; Pansari, Anita - In: International journal of sports marketing & sponsorship 15 (2014) 2, pp. 89-106
Persistent link: https://www.econbiz.de/10010258211
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Online Piracy of Live Sports Telecasts in India
Sharma, Seemantani - 2018
This article highlights the limited protection available to sports webcasters and organizers against online piracy of their webcasts under the Indian copyright law. It posits that with growing popularity of digital viewership of sports events, this lacuna has created an uneven playing field...
Persistent link: https://www.econbiz.de/10012927190
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Dynamics of cricket and cricket derivatives
Agarwal, Jai Dev; Agarwal, Aman; Agarwal, Yamini - In: Finance India : the quarterly journal of Indian … 31 (2017) 4, pp. 1149-1189
Persistent link: https://www.econbiz.de/10011848518
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Stadium atmosphere : scale development and validation in Indian context
Balaji, M. S.; Chakraborti, Rajdeep - In: Journal of Indian business research 7 (2015) 1, pp. 45-66
Persistent link: https://www.econbiz.de/10011350094
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Application of Markowitz model for analyzing the performance of cricket teams in Indian Premier League
Singh, Ranjit; Saikia, Hemanta; Bhattacharjee, Dibyojyoti - In: Metamorphosis : a journal of management research 14 (2015) 1, pp. 14-24
Persistent link: https://www.econbiz.de/10011485943
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Value chain restructuring, work organization and labour outcomes in football manufacturing in India
Khara, Navjote; Lund-Thomsen, Peter - In: Competition & change : the journal of global business … 16 (2012) 4, pp. 261-280
Persistent link: https://www.econbiz.de/10009671463
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Transportation plans for the 2002 Korea/Japan World Cup
Kim, Kwang-Jae - In: Report of the Hundred and Twenty Second Round Table on …, (pp. 279-304). 2003
Persistent link: https://www.econbiz.de/10002134664
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The influence of sport sponsorship on brand equity and purchase behavior
Tsordia, Ch.; Papadimitriou, D.; Parganas, P. - In: Journal of strategic marketing 26 (2018) 1, pp. 85-105
Persistent link: https://www.econbiz.de/10011860443
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Shareholders' reaction to ethical image of sports teams : an event study in the Indian Premier League
Jaikumar, Saravana; Pingali, Viswanath; Virmani, Vineet - In: Decision 46 (2019) 4, pp. 283-300
Persistent link: https://www.econbiz.de/10012140282