Kailasam, Murali; Johri, Lalit M.; Wongsurawat, Winai - In: Strategic Direction 29 (2013) 2, pp. 34-37
Purpose – The aim of this paper is to highlight successful strategies leaders can use to sustain and grow business during the economic business cycle variation. Design/methodology/approach – Opinions were based on 32 interviews conducted during December‐2010 to November‐2011 with CXO's,...
