Mishra, Manoj Kumar; Sharma, Nidhi; Kumar, Sunil; Shah, … - In: Cogent business & management 11 (2024) 1, pp. 1-16
This study aims to validate a model on the green entrepreneurial intention (GEI), attitude, subjective norms (SN …), perceived behavioral control (PBC) and green entrepreneurial behavior (GEB) among students pursuing higher education in Delhi … &NCR. This study also captures the mediating role of GEI between attitude, SN, PBC and GEB. About 327 samples were used for …