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India
Innovation
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Innovation management
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Beziehungsmarketing
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Financial services
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emerging markets
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consumer behavior
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Islamic countries
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Alam, Ian
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International journal of emerging markets
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The journal of business & industrial marketing
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ECONIS (ZBW)
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New service development in India's business-to-business financial service sector
Alam, Ian
- In:
The journal of business & industrial marketing
27
(
2012
)
3
,
pp. 228-241
Persistent link: https://www.econbiz.de/10009558400
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2
Customer interaction in service innovation : evidence from India
Alam, Ian
- In:
International journal of emerging markets
8
(
2013
)
1
,
pp. 41-64
Persistent link: https://www.econbiz.de/10009737636
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