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Life insurance : buying behavior among low income rural consumers in India
Singh, Ramendra; Tiwary, Shiv; Sharma, Anamika - 2023
Persistent link: https://www.econbiz.de/10014540676
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The impact of online reviews on e-commerce sales in India : a case study
Ullal, Mithun S.; Spulbăr, Cristi; Hawaldar, Iqbal Thonse - In: Economic research 34 (2021) 1,3, pp. 2408-2422
Persistent link: https://www.econbiz.de/10014231776
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Understanding the role of sweet and bitter eWoM on purchase behaviour of Indian consumers for a technological product
Jain, Varsha; Arora, Jasbeersingh; Ganesh B. E.; … - In: Middle East journal of management : MEJM 3 (2016) 2, pp. 144-163
Persistent link: https://www.econbiz.de/10011636849
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Impact of the antecedents of electronic word of mouth on consumer based brand equity : a study on the hotel industry
Sijoria, Charu; Mukherjee, Srabanti; Datta, Biplab - In: Journal of hospitality marketing & management 28 (2019) 1, pp. 1-27
Persistent link: https://www.econbiz.de/10012176565
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The effect of eWOM communication on brand image and purchase intention towards lifestyle products in India
Kala, Devkant; Chaubey, D. S. - In: International journal of services, economics and management 9 (2018) 2, pp. 143-157
Persistent link: https://www.econbiz.de/10011989224
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A study of the impact of demonetization on BFSI sector with special reference to the insurance sector
Venkatraman, R.; Ganapathy, Venkatesh - In: GITAM journal of management : a quarterly publication … 16 (2018) 3, pp. 125-134
Persistent link: https://www.econbiz.de/10012050665
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India's insurance sector: challenges and opportunities
Ray, Saon; Thakur, Vasundhara; Bandyopadhyay, Kuntala - 2020
India's insurance sector has been growing dynamically in the last couple of years. Despite the suite of reforms that have been implemented to stoke the sector's growth, it still has a long way to go, as its share in the global insurance market remains abysmally low. In this paper, we analyse the...
Persistent link: https://www.econbiz.de/10012243052
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Service quality and its impact on customers' behavioural intentions and satisfaction : an empirical study of the Indian life insurance sector
Ramamoorthy, R.; Gunasekaran, Angappa; Roy, Matthew; … - In: Total quality management & business excellence : an … 29 (2018) 8, pp. 834-847
Persistent link: https://www.econbiz.de/10011884000
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Enhancing life insurance penetration and density in India : purchase intention modelling
Shukla, Upendra Nath - In: International journal of economics and business research 15 (2018) 2, pp. 141-154
Persistent link: https://www.econbiz.de/10011862063
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Antecedents of product innovation and the role of product organisational units in the life insurance industry : a case study of LIC of India
Uddin, Furquan - In: International journal of services, economics and management 14 (2023) 4, pp. 435-451
Persistent link: https://www.econbiz.de/10014430152