Similar Search Results

Customer empowerment and engagement behaviours influencing value for FinTech customers : an empirical study from India

Kini, Archana Nayak; Basri, Savitha - In: Organizations and markets in emerging economies 14 (2023) 1/27, pp. 83-109

The article aims to study the impact of consumer empowerment on customer engagement behaviours (CEBs) and their effect on customer value in the FinTech industry of India. A cross-sectional analytical study was carried out to collect data from 380 Indian FinTech app users using a survey...

Persistent link: https://www.econbiz.de/10014534670

A serial mediation model for investigating the impact of e-CRM services on customer loyalty in the Indian healthcare industry

Singh, Pratyancha; Kumar, Vinod; Kataria, Sonia - In: Journal of relationship marketing : innovations and … 22 (2023) 1, pp. 62-86

Persistent link: https://www.econbiz.de/10013549034

Perceived service quality and customer satisfaction : a missing link in Indian banking sector

Nambiar, Bindu K.; Ramanathan, Hareesh N.; Rana, Sudhir; … - In: Vision : the journal of business perspective 23 (2019) 1, pp. 44-55

Persistent link: https://www.econbiz.de/10012161362

How co-creation drives the success of public service initiatives? : a case-study based analysis

Saha, Victor; Goyal, Praveen - In: Journal of nonprofit & public sector marketing 33 (2021) 3, pp. 286-306

Persistent link: https://www.econbiz.de/10012623632

Indian women and Facebook apparels brand communities : a study with reference to Koovs, Myntra and Shein

Kanupriya - In: International journal of technology marketing : IJTMkt 15 (2021) 2/3, pp. 316-331

Persistent link: https://www.econbiz.de/10012693538

Customers' value appraisals-suppliers' value propositions interaction process in developing new services : a case study from the natural gas industry

Singh, Ramendra; Paliwal, Pramod - In: International journal of energy sector management : IJESM 6 (2012) 2, pp. 255-272

Persistent link: https://www.econbiz.de/10009568800

Understanding customer-perceived values for apparel retailing in India

Singh, Abhishek Kumar; Patel, Bharat Singh; Samuel, Cherian - In: International journal of retail and distribution management 50 (2022) 11, pp. 1337-1357

Persistent link: https://www.econbiz.de/10013407374

Experiencing flavourful fun : delighting customers the RB way

Tripathi, Vibhuti; Tandon, Anushree; Gupta, Ashish - In: Global business review 16 (2015) 2, pp. 341-347

Persistent link: https://www.econbiz.de/10011410133

Customer participation in service innovation using SNS smartphone apps : an investigation of the Indian hotel service industry

Sarmah, Bijoylaxmi; Shukla, Yupal; Chatterjee, Ravi; … - In: International journal of emerging markets 18 (2023) 9, pp. 2971-2992

Persistent link: https://www.econbiz.de/10014451774

Does salesperson's customer orientation create value in B2B relationships? : empirical evidence from India

Singh, Ramendra; Koshy, Abraham - In: Industrial marketing management : the international … 40 (2011) 1, pp. 78-85

Persistent link: https://www.econbiz.de/10008907887

1
2
3
4
5
6
7
8
9
10
Next
Last