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This paper reports the use of loyalty card data from one of the biggest retailers in the world – Tesco - to analyse the impact of promotions. The aim is to demonstrate how such data can bring significant benefits to retailers and manufacturers when deciding promotional strategies, over and...
Persistent link: https://www.econbiz.de/10011069700
Within the UK retail sector, relationships between retailers, processors and farmers have changed, as vertical co-ordination has emerged as a strategy to manage the perceived risks associated with the consumption of beef. However, little attention has been given to the examination of contractual...
Persistent link: https://www.econbiz.de/10005522397
Analysis of secondary data and information gathered from interviews with downstream wool supply chain members suggests that problems exist with the sourcing of raw wool for the apparel textile industry. Specific problems relate to 'hard' attributes, such as contaminated fibres and fibre...
Persistent link: https://www.econbiz.de/10005041592