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The Digital Crown : Winning at Content on the Web
Leibtag, Ahava - 2013
In 1997, Bill Gates famously said "Content is king." Since then, the digital marketing world has been scrambling to fulfill this promise, as we finally shift our focus to what consumers really want from our brands: a conversation.The Digital Crown walks you through the essentials of crafting...
Persistent link: https://www.econbiz.de/10012670206
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Determinants of growth of business in consumer e-commerce across countries in the era of disruptive innovation
Ansori, Munib; Falianty, Telisa Aulia - In: Challenges of the global economy : some Indonesian issues, (pp. 333-351). 2019
Persistent link: https://www.econbiz.de/10012385334
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Wikis and their adoption : factors influencing user behaviour
Kosalge, Parag Uma - In: International journal of business information systems : … 21 (2016) 2, pp. 237-248
Persistent link: https://www.econbiz.de/10011520310
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Online document editing and collaboration web services : factors influencing adoption
Kosalge, Parag Uma - In: International journal of business innovation and research 14 (2017) 1, pp. 59-70
Persistent link: https://www.econbiz.de/10011840497
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Communicating local products on the web : a comparison between Italian and English-language blogs
Scorrano, Paola; Fait, Monica; Posato, Pierfelice; … - In: International journal of technology marketing : IJTMkt 10 (2015) 4, pp. 381-395
Persistent link: https://www.econbiz.de/10011478463
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From Gutenberg to Google : the internet is adopted earlier if ancestors had advanced information technology in 1500 AD
Ljunge, Martin - 2019
paper, adopt the internet faster than those with less advanced ancestry. The analysis illustrates persistence over five … is a better predictor of internet adoption than current development. A machine learning procedure supports the findings … predicts 21st century internet adoption. A three-stage model including human capital around 1990, yields similar results. …
Persistent link: https://www.econbiz.de/10012137558
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Important dimensions of digital divide : a case study of NADRA portal Pakistan
Hassan, Shah; Madad, Ali; Asma; Das, Narain; Akhtar, Sadia - In: Business and Economic Research : BER 9 (2019) 1, pp. 148-163
Persistent link: https://www.econbiz.de/10012030327
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Diffusion and usage of public e-services in Europe : an assessment of country level indicators and drivers
Seri, Paolo; Bianchi, Annaflavia; Matteucci, Nicola - In: Telecommunications policy : the international journal … 38 (2014) 5/6, pp. 496-513
Persistent link: https://www.econbiz.de/10010495797
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Technology adoption factors in the digitization of popular culture : analyzing the online gambling market
Scott, Stephanie; Hughes, Paul; Hodgkinson, Ian; Kraus, … - In: Technological forecasting & social change : an … 148 (2019), pp. 1-10
Persistent link: https://www.econbiz.de/10012228610
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Extending the model of internet standards adoption : a cross-country comparison of IPv6 adoption
Wang, Xuequn; Zander, Sebastian - In: Information & management : the internat. journal of … 55 (2018) 4, pp. 450-460
Persistent link: https://www.econbiz.de/10011857440