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Innovationsmanagement in der Serviceindustrie : Grundlagen, Praxisbeispiele und Perspektiven
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Vermarktung innovativer Dienstleistungen
Saatkamp, Jörg
- In:
Innovationsmanagement in der Serviceindustrie : …
,
(pp. 179-198)
.
2007
Persistent link: https://www.econbiz.de/10003605777
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