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~subject:"Innovation"
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Innovation
Marktforschung
21
Marketing
13
Vereinigte Staaten
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Marketing management
10
Marketingmanagement
10
International marketing
9
Market research
8
Marketing theory
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Internationales Marketing
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Absatzpolitik
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Advertising
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Konsumentenverhalten
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Marktsegmentierung
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Theory
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Verbraucher
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Betriebsmaterialwirtschaft
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Business network
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Wissenschaftliche Methode
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Absatztheorie
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Betriebsplanung
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Conjoint analysis
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Conjoint-Analyse
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Entscheidung
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Organizational behaviour
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Paul E. Green
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Product management
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Produktinnovation
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Wind, Yoram
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Mahajan, Vijay
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Sharma, Subhash
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Wind, Yoram J.
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cardozo, Richard N.
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Addison-Wesley series in marketing
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Product policy : concepts, methods, and strategy
Wind, Yoram
;
Wind, Yoram J.
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1982
Persistent link: https://www.econbiz.de/10000091519
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Assessing the impact of patent infringement on new product sales
Mahajan, Vijay
- In:
Technological forecasting & social change : an …
28
(
1985
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10001016872
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New-product forecasting : models and applications
Wind, Yoram
(
ed.
);
Mahajan, Vijay
(
contributor
); …
-
1981
Persistent link: https://www.econbiz.de/10013502063
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