//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Innovation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
An Approach for Identifying Ca...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Innovation
Consumer behaviour
21
Konsumentenverhalten
21
Data protection
14
Datenschutz
14
Internet marketing
11
Online-Marketing
11
Social Web
11
Social web
11
USA
8
United States
8
Beziehungsmarketing
6
Marketing management
6
Marketingmanagement
6
Relationship marketing
6
Brand management
5
Markenführung
5
Personality psychology
5
Persönlichkeitspsychologie
5
Social media
5
Advertising
4
Facebook
4
Internet
4
Marketing
4
Advertising effects
3
Brand
3
Data security
3
Datensicherheit
3
Decision
3
Entscheidung
3
Markenartikel
3
Marketing communications
3
Product design
3
Produktgestaltung
3
Werbewirkung
3
Werbung
3
Age group
2
Aging population
2
Alternde Bevölkerung
2
Altersgruppe
2
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Aufsatz im Buch
1
Book section
1
Language
All
English
3
Author
All
Milne, George R.
2
Mahajan, Vijay
1
Mason, Charlotte H.
1
Smith, Andrew N.
1
Srinivasan, V.
1
Walker, Kristen L.
1
Weinberg, Bruce D.
1
Yuksel, Mujde
1
more ...
less ...
Published in...
All
Innovation diffusion models of new product acceptance
1
Journal of business research : JBR
1
Journal of public policy & marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
An evaluation of estimation procedures for new product diffusion models
Mahajan, Vijay
- In:
Innovation diffusion models of new product acceptance
,
(pp. 203-232)
.
1986
Persistent link: https://www.econbiz.de/10001308539
Saved in:
2
Fantasy sports and beyond : complementary digital experiences (CDXs) as innovations for enhancing fan experience
Yuksel, Mujde
;
Smith, Andrew N.
;
Milne, George R.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 143-155
Persistent link: https://www.econbiz.de/10012643523
Saved in:
3
Optimizing the future of innovative technologies and infinite data : editorial
Walker, Kristen L.
;
Milne, George R.
;
Weinberg, Bruce D.
- In:
Journal of public policy & marketing
38
(
2019
)
4
,
pp. 403-413
Persistent link: https://www.econbiz.de/10012534255
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->