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Completing the market orientation matrix : the impact of proactive competitor orientation on innovation and firm performance

Schulze, Anja; Townsend, Janell D.; Talay, M. Berk - In: Industrial marketing management : the international … 103 (2022), pp. 198-214

Persistent link: https://www.econbiz.de/10013255674

Characteristics of project-based alliances : evidence from the automotive industry

Townsend, Janell D.; Balestra, Simone; Schulze, Anja - In: International journal of automotive technology and … 17 (2017) 1, pp. 8-25

Persistent link: https://www.econbiz.de/10011776555

A longitudinal analysis of supplier involvement in buyers' new product development : working relations, inter-dependence, co-innovation, and performance outcomes

Yeniyurt, Sengun; Henke, John W.; Yalcinkaya, Goksel - In: Journal of the Academy of Marketing Science 42 (2014) 3, pp. 291-308

Persistent link: https://www.econbiz.de/10010363997

The role of ego network structure in facilitating ego network innovations

Carnovale, Steven <Jr.>; Yeniyurt, Sengun - In: The journal of supply chain management : a global … 51 (2015) 2, pp. 22-46

Persistent link: https://www.econbiz.de/10010528790

The Role of Ego Network Structure in Facilitating Ego Network Innovations

Carnovale, Steven <Jr.>; Yeniyurt, Sengun - 2014

A great deal of research on innovation implicitly relies upon the network in which a firm is embedded to explain its innovative capabilities. Interestingly however, most research examines innovation at the firm level, rather than at the network level. Thus, there is a significant gap in the...

Persistent link: https://www.econbiz.de/10014036586