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While many of the factors which help explain the rate and scale of innovative technology adoption have been identified, one important variable (the influence of insider, practitioner-developed versus commercial, externally-developed technology) has been under-explored. Focusing on healthcare in...
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Using Amazon.com as a case study, the present research explores first mover (dis)advantages in e.commerce. It examines whether or not Amzon.com has sustained early mover advantages. What are these advantages? And how has Amazon.com reacted to late movers? Evidence generated from the case study...
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Purpose – This study aims to investigate how customer information obtained at different phases of a new product development (NPD) process influences profits from new offerings. Design/methodology/approach – A survey was conducted in the context of NPD in goods and services. A unique database...
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