Entrepreneurship as a means for alleviating poverty has garnered significant attention among businesses, policy makers, and scholars in recent years. Yet, little attention has been given to the approach by which the poor actually seek out and interact with customers to offer goods and services...

A vital aspect of entrepreneurial action is the translation of entrepreneur’s opportunity into new value creation. This paper examines the moderating roles of the founder’s experience and innovation degree on the relationship between opportunity confidence and new value creation intention...