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Managing customer attractiveness : How low-leverage customers mobilize critical supplier resources

Kragh, Hanne; Ellegaard, Chris; Andersen, Poul Houman - In: Journal of purchasing and supply management 28 (2022) 2, pp. 1-13

Persistent link: https://www.econbiz.de/10013366607

Supplier involvement in NPD : a quasi-experiment at Unilever

Laursen, Linda Nhu; Andersen, Poul Houman - In: Industrial marketing management : the international … 58 (2016), pp. 162-171

Persistent link: https://www.econbiz.de/10011549378

Innovation summits : comparison and conceptualisation

Laursen, Linda Nhu; Andersen, Poul Houman - In: European journal of marketing : EJM 50 (2016) 12, pp. 2249-2268

Persistent link: https://www.econbiz.de/10011629386

Big-science organizations as lead users : a case study of CERN

Andersen, Poul Houman; Aberg, Susanne - In: Competition & change : the journal of global business … 21 (2017) 5, pp. 345-363

Persistent link: https://www.econbiz.de/10011798073

Organizational interfaces and innovation : the challenge of integrating supplier knowledge in LEGO systems

Andersen, Poul Houman; Gadde, Lars-Erik - In: Journal of purchasing and supply management 25 (2019) 1, pp. 18-29

Persistent link: https://www.econbiz.de/10011998305

Resource and supplier interaction in network innovation governance : the case of innovating at Unilever

Laursen, Linda Nhu; Andersen, Poul Houman - In: Journal of business research : JBR 156 (2023), pp. 1-10

Persistent link: https://www.econbiz.de/10013534147

Regional Clusters in a Global World : Production, Relocation, Innovation and Industrial Decline

Andersen, Poul Houman - 2009

In the wake of globalization, still moreregional clusters are globally outsourcing (purchasing components that wereoriginally manufactured internally) or offshoring (globally relocatingmanufacturing while maintaining ownership control). Policy makers and businessstrategists alike are searching...

Persistent link: https://www.econbiz.de/10013154803