//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Innovation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Special issue: better marketin...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Innovation
Theorie
67
Theory
67
USA
42
United States
42
Consumer behaviour
24
Konsumentenverhalten
24
Management
23
Marketing
21
Marketing management
19
Marketingmanagement
19
Corporate Governance
18
Corporate governance
18
India
16
Indien
16
Großbritannien
15
Firm performance
14
United Kingdom
14
Unternehmenserfolg
14
Welt
13
World
13
Innovation management
12
Innovationsmanagement
12
Theorie der Unternehmung
12
Theory of the firm
12
Inflation
11
Market entry
10
Market research
10
Markteintritt
10
Marktforschung
10
Advertising
9
Estimation
9
Productivity
9
Schätzung
9
Werbung
9
Agency theory
8
Australia
8
Australien
8
Corporate planning
8
Geldpolitik
8
more ...
less ...
Online availability
All
Free
6
Undetermined
5
Type of publication
All
Article
18
Book / Working Paper
10
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Arbeitspapier
2
Aufsatz im Buch
2
Book section
2
Graue Literatur
2
Non-commercial literature
2
Working Paper
2
Collection of articles of several authors
1
Collection of articles written by one author
1
Reprint
1
Sammelwerk
1
Sammlung
1
more ...
less ...
Language
All
English
27
Undetermined
1
Author
All
Chandy, Rajesh K.
15
Moorman, Christine
8
Prabhu, Jaideep C.
6
Tellis, Gerard J.
6
Narasimhan, Om
3
Wies, Simone
3
Dellaert, Benedict G. C.
2
Kyriakopoulos, Kyriakos
2
Morrison, Pamela D.
2
Pauwels, Pieter
2
Prabhu, Jaideep
2
Roberts, John H.
2
Aboulnasr, Khaled
1
Andreasen, Alan R.
1
Antia, Kersi D.
1
Bagozzi, Richard P.
1
Bassoff, Paula
1
Bayus, Barry
1
Blair, Edward
1
Chandy, Rajesh
1
Dahan, Ely
1
Faraji-Rad, Ali
1
Gaskin, Steve
1
Griffin, Abbie
1
Hassan, Magda
1
Johar, Gita Venkataramani
1
Josephson, Brett
1
Kohli, Ajay
1
Kotler, Philip
1
Lee, Byung Cheol
1
Lehmann, Donald R.
1
Lilien, Gary
1
Lin, Nan
1
Melumad, Shiri
1
Midgley, David F.
1
Milgrom, Paul
1
Miller, Christopher
1
Miner, Anne S.
1
Mizik, Natalie
1
Moreau, C. Page
1
more ...
less ...
Published in...
All
Journal of marketing
5
Report / Marketing Science Institute
4
ESMT Working Paper
1
Handbook of business-to-business marketing
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Legends in marketing
1
MSI reports : working paper series
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing Letters
1
Marketing letters : a journal of research in marketing
1
Marketing science
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Marketing-mix strategies - product strategy and promotion strategy
1
Report / Marketing Science Institute / Marketing Science Institute
1
Research policy : policy, management and economic studies of science, technology and innovation
1
The American economic review
1
more ...
less ...
Source
All
ECONIS (ZBW)
27
RePEc
1
Showing
1
-
10
of
28
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Innovation imprinting : why some firms beat the post-ipo innovation slump
Wies, Simone
;
Moorman, Christine
;
Chandy, Rajesh K.
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 232-252
Persistent link: https://www.econbiz.de/10014245085
Saved in:
2
The nature of lead users and measurement of leading edge status
Morrison, Pamela D.
;
Roberts, John H.
;
Midgley, David F.
- In:
Research policy : policy, management and economic …
33
(
2004
)
2
,
pp. 351-362
Persistent link: https://www.econbiz.de/10001967280
Saved in:
3
Modeling multiattribute utility, risk, and belief dynamics for new consumer durable brand choice
Roberts, John H.
- In:
Management science : journal of the Institute for …
34
(
1988
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10001057279
Saved in:
4
Consumer desire for control as a barrier to new product adoption
Faraji-Rad, Ali
;
Melumad, Shiri
;
Johar, Gita Venkataramani
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
3
,
pp. 347-354
Persistent link: https://www.econbiz.de/10011739825
Saved in:
5
Organizing for radical product innovation : the overlooked role of willingness to cannibalize
Chandy, Rajesh K.
;
Tellis, Gerard J.
-
2009
Persistent link: https://www.econbiz.de/10003836291
Saved in:
6
Managing the future : CEO attention and innovation outcomes
Yadav, Manjit S.
;
Prabhu, Jaideep C.
;
Chandy, Rajesh K.
- In:
MSI reports : working paper series
(
2007
)
2
,
pp. 99-125
Persistent link: https://www.econbiz.de/10003605725
Saved in:
7
Competitive response to radical product innovations
Aboulnasr, Khaled
;
Narasimhan, Om
;
Blair, Edward
; …
- In:
Journal of marketing
72
(
2008
)
3
,
pp. 94-110
Persistent link: https://www.econbiz.de/10003709045
Saved in:
8
Key questions on innovation in the B2B context
Tellis, Gerard J.
;
Chandy, Rajesh K.
;
Prabhu, Jaideep C.
- In:
Handbook of business-to-business marketing
,
(pp. 582-595)
.
2012
Persistent link: https://www.econbiz.de/10009500117
Saved in:
9
The fruits of legitimacy : why some new ventures gain more from innovation than others
Rao, Raghunath Singh
;
Chandy, Rajesh K.
;
Prabhu, Jaideep C.
- In:
Journal of marketing
72
(
2008
)
4
,
pp. 58-75
Persistent link: https://www.econbiz.de/10003747959
Saved in:
10
Radical innovation across nations : the preeminence of corporate culture
Tellis, Gerard J.
;
Prabhu, Jaideep C.
;
Chandy, Rajesh K.
- In:
Journal of marketing
73
(
2009
)
1
,
pp. 3-23
Persistent link: https://www.econbiz.de/10003815490
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->