Many rural developmental programs have not yielded expected success by union and state governments in the country. When government or private sector systematically makes a forge into rural sector by offering the people quality services and if rural people consume the same optimally after coming...

Government of India (GOI) initialized financial inclusion campaign to quell exclusion. The campaign did not gain expected progress. Government employed technologies to speed up the process. Among banking technologies, mobile banking appeared as a possible solution for financial exclusion with...

Mobile banking can be the best tool for government of India to achieve success in financial inclusion given the fact that there is high penetration of mobile phones in India. It is a challenge to achieve success without having a clue of rural people‘s take on benefits, learning capability,...