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~subject:"Innovation diffusion"
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Innovation diffusion
Beziehungsmarketing
12
Relationship marketing
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Consumer behaviour
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Germany
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Social Web
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Social web
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Deutschland
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Customer value
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Kundenwert
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Soziales Netzwerk
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Öffentlichkeitsarbeit
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Customer relationship management
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E-commerce
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Informationsverhalten
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Innovationsdiffusion
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Krisenmanagement
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Music industry
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Musikwirtschaft
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Public relations
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Viral marketing
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Virales Marketing
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Zeit
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social networks
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Adoption
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Advertising
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Agent-based modeling
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Agentenbasierte Modellierung
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Anreiz
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Barter economy
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Brand management
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Barrot, Christian
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Albers, Sönke
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Becker, Jan U.
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Clement, Michel
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Kuhlmann, Jan
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Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
1
International journal of innovation and technology management
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The journal of media economics
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ECONIS (ZBW)
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Essays zur Diffusion von Innovationen im Digitalen Zeitalter
Barrot, Christian
-
2008
Persistent link: https://www.econbiz.de/10009529971
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Influence of personal communication netowkrs on innovation adoption : using multi-agent simulations to project the launch of an innovative medical device
Barrot, Christian
;
Kuhlmann, Jan
;
Popa, Andrea
- In:
International journal of innovation and technology …
10
(
2013
)
5
,
pp. 1-19
Persistent link: https://www.econbiz.de/10010206688
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3
The impact of network size and financial incentives on adoption and participation in new online communities
Becker, Jan U.
;
Clement, Michel
;
Schaedel, Ute
- In:
The journal of media economics
23
(
2010
)
3
,
pp. 165-179
Persistent link: https://www.econbiz.de/10008823249
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