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~subject:"Innovation management"
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Innovation management
Marketingmanagement
16,958
Marketing management
16,125
Marketing
3,468
Konsumentenverhalten
2,485
Consumer behaviour
2,482
Theorie
2,247
Theory
2,244
Beziehungsmarketing
1,858
Relationship marketing
1,854
Deutschland
1,650
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1,599
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1,352
Brand management
1,350
USA
1,290
United States
1,261
Online-Marketing
1,138
Strategisches Management
1,129
Internet marketing
1,097
Unternehmenserfolg
1,031
Firm performance
1,027
Strategic management
881
Innovation
846
KMU
759
SME
759
Internationales Marketing
753
International marketing
727
Marktforschung
690
Social Web
664
Social web
664
Werbung
645
Markenimage
598
Brand image
595
Advertising
590
Market research
575
Marketingtheorie
547
Marketing theory
537
Innovationsmanagement
532
Lieferantenmanagement
501
Supplier relationship management
501
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6
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English
415
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93
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6
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Pfeffermann, Nicole
11
Brem, Alexander
6
Herstatt, Cornelius
5
Ahlers, Grit Mareike
3
Bruhn, Manfred
3
Clement, Michel
3
Didonet, Simone Regina
3
Dogbe, Courage Simon Kofi
3
Hult, G. Tomas M.
3
Hülsmann, Michael
3
Litfin, Thorsten
3
Mu, Jifeng
3
Pomegbe, Wisdom Wise Kwabla
3
Rüdiger, Mathias
3
Tidd, Joseph
3
Toaldo, Ana Maria Machado
3
Vanini, Sven
3
Vrontis, Demetris
3
Wilden, Ralf
3
Zhang, Jing
3
Zhou, Kevin Zheng
3
Ali, Sadaqat
2
Ali, Shabahat
2
Aspara, Jaakko
2
Aumayr, Klaus J.
2
Bamfo, Bylon Abeeku
2
Bang, Nguyen
2
Behl, Ramesh
2
Belz, Christian
2
Berndt, Ralph
2
Berthon, Pierre R.
2
Bodlaj, Mateja
2
Bölling, Christoph
2
Carsrud, Alan L.
2
Chen, Annie Huiling
2
Cho, Yongrae
2
Driver, Ciaran F.
2
Droge, Cornelia
2
Faix, Axel
2
Ferdinand, Augusty Tae
2
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Springer Fachmedien Wiesbaden
3
Severo-Kavkazskij Federalʹnyj Universitet
2
Air Transport Research Society
1
Alexander Hamilton Institute, Inc
1
American Marketing Association
1
Arthur D. Little International Inc. <Wiesbaden>
1
BusinessVillage GmbH
1
Meždunarodnaja Naučnaja Konferencija "Innovacionnoe Razvitie Ėkonomiki Rossii: Scenarii i Strategii'" <5, 2012, Moskau>
1
Moskovskij gosudarstvennyj universitet im. M.V. Lomonosova / Ėkonomičeskij fakulʹtet
1
RWTH Aachen
1
Stuttgarter Strategieforum <7, 1997, Stuttgart>
1
Sumsʹkyj deržavnyj universytet / Kafedra marketingu ta upravlinnja innovacijnoju dijalbnistju
1
Tūran Universitetí
1
Universität St. Gallen / Institut für Marketing
1
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Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
21
International journal of innovation management
15
The journal of business & industrial marketing
14
Journal of business research : JBR
12
Journal of strategic marketing
12
International journal of technology marketing : IJTMkt
8
SpringerLink / Bücher
7
Gabler Edition Wissenschaft
5
IEEE transactions on engineering management : EM
5
Innovation: organization & management : IOM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of technology management : IJTM
5
Strategy and communication for innovation
5
European journal of marketing : EJM
4
Journal of the Academy of Marketing Science
4
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
4
Strategies and communications for innovations : an integrative management view for companies and networks
4
Chinese management studies : CMS
3
Cogent business & management
3
European journal of innovation management
3
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
3
International entrepreneurship and management journal
3
International journal of innovation and technology management
3
Journal of business-to-business marketing
3
Journal of information & knowledge management : JIKM
3
Journal of innovation & knowledge : JIK
3
Journal of open innovation : technology, market, and complexity
3
Journal of small business strategy
3
Management decision : MD
3
Technological forecasting & social change : an international journal
3
The journal of product & brand management
3
The journal of product innovation management : an international publication of the Product Development & Management Association
3
Advances in business strategy and competitive advantage (ABSCA) book series
2
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
Asia Pacific journal of management
2
Australasian marketing journal
2
Baltic journal of management
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Betriebswirtschaftslehre für Technologie und Innovation
2
Business/Economics
2
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Source
All
ECONIS (ZBW)
514
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1
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514
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1
Die Handhabung des Moderisikos
Brosche, Oliver
-
1994
Persistent link: https://www.econbiz.de/10000895336
Saved in:
2
F&E- und
Marketingmanagement
im integrierten Produktlebenszyklus : eine computergestützte Simulationsanalyse
Binninger, Franz-Michael
-
1993
Persistent link: https://www.econbiz.de/10000858018
Saved in:
3
Technological and market innovation : strategies for product and company development
Nyström, Harry
-
1990
Persistent link: https://www.econbiz.de/10000826808
Saved in:
4
Untersuchung über technologiebezogenes Informations- und Marketingverhalten von Klein- und Mittelbetrieben in Österreich
Hillebrand, Günter
-
1988
Persistent link: https://www.econbiz.de/10000835529
Saved in:
5
Ansatzpunkte einer Marketingkonzeption für technologische Innovationen
Jugel, Stefan
-
1991
Persistent link: https://www.econbiz.de/10000824575
Saved in:
6
Wettbewerb um die Zukunft
Zahn, Erich
(
ed.
);
Foschiani, Stefan
(
ed.
)
-
1997
Persistent link: https://www.econbiz.de/10000618083
Saved in:
7
Monetäre Bewertung von Markenstrategien für neue Produkte
Sattler, Henrik
-
1997
Persistent link: https://www.econbiz.de/10000613145
Saved in:
8
Management strategischer Innovationsfelder : prozeßbasierte Integration markt- und technologieorientierter Instrumente
Schlegelmilch, Guido
-
1999
Persistent link: https://www.econbiz.de/10000679754
Saved in:
9
Innovation management and market evolution
Schwartz, Sandra L.
-
1986
Persistent link: https://www.econbiz.de/10000692093
Saved in:
10
Marketing- und Technologiestrategien : Unternehmen der Biotechnologie im internationalen Vergleich
Weisenfeld-Schenk, Ursula
-
1995
Persistent link: https://www.econbiz.de/10000544146
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