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~subject:"Innovation management"
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Innovation management
Innovation
4
Innovationsmanagement
4
Beziehungsmarketing
3
Financial services
3
Relationship marketing
3
emerging markets
3
Business services
2
Finanzdienstleistung
2
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Indien
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Lieferantenmanagement
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Supplier relationship management
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consumer behavior
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marketing
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Business-to-business marketing
1
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1
Cross-cultural management
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Data handling
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Interkulturelles Management
1
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Alam, Ian
4
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Asia Pacific journal of marketing and logistics
1
Involving customers in new service development
1
Journal of business-to-business marketing
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
4
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1
Process of customer interaction in new service development
Alam, Ian
- In:
Involving customers in new service development
,
(pp. 15-31)
.
2006
Persistent link: https://www.econbiz.de/10003593192
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2
Does service innovation process differ across cultures?
Alam, Ian
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
4
,
pp. 460-472
Persistent link: https://www.econbiz.de/10008738317
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3
New service development in India's business-to-business financial service sector
Alam, Ian
- In:
The journal of business & industrial marketing
27
(
2012
)
3
,
pp. 228-241
Persistent link: https://www.econbiz.de/10009558400
Saved in:
4
Integrating social media and traditional modes of customer interaction for new B2B service development
Alam, Ian
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 321-345
Persistent link: https://www.econbiz.de/10012802195
Saved in:
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