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~subject:"Innovationsakzeptanz"
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Service Blueprinting: A Practi...
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Innovationsakzeptanz
Dienstleistung
25
Beziehungsmarketing
15
Consumer behaviour
15
Konsumentenverhalten
15
Service quality
15
Marketing
14
Relationship marketing
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Dienstleistungsqualität
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11
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10
Dienstleistungssektor
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Service industry
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Services marketing
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Customer satisfaction
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Kundenzufriedenheit
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5
Kundenservice
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Brand management
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Innovation
4
transformative service research
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Brand
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Health care
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Markenartikel
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Markenführung
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Aufsatzsammlung
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B-to-B-Marketing
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Brand image
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Business-to-business marketing
2
Connected services
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Cue to quality
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Customer retention
2
Forschung
2
Gesundheitsversorgung
2
Innovation adoption
2
Intelligent object
2
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Kundenbindung
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Bitner, Mary Jo
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Meuter, Matthew L.
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Ostrom, Amy L.
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Wangenheim, Florian von
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E-Service : new directions in theory and practice
1
Journal of service research : JSR
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ECONIS (ZBW)
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Self-service technologies
Ostrom, Amy L.
;
Bitner, Mary Jo
;
Meuter, Matthew L.
- In:
E-Service : new directions in theory and practice
,
(pp. 45-64)
.
2002
Persistent link: https://www.econbiz.de/10001812849
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2
High tech and high touch : a framework for understanding user attitudes and behaviors related to smart interactive services
Wünderlich, Nancy V.
;
Wangenheim, Florian von
;
Bitner, …
- In:
Journal of service research : JSR
16
(
2013
)
1
,
pp. 3-20
Persistent link: https://www.econbiz.de/10009751129
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