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This paper deals with the topic of related R&D and innovation strategies of large firms. We ask what determines the diversity of a firm's product portfolio. More specifically, we try to explain large firms' expansion into new product markets driven by the characteristics of their technological...
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This study analyses 1400 research projects of the top 20 R&D-spending pharmaceuticals to identify the determinants of successful research projects. We provide clear evidence that externally sourced projects and projects involving biotechnologies perform better than internal projects and chemical...
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Eine hohe pharmakologische Überlegenheit ist eine wesentliche, jedoch nichtdie einzig bestimmende Voraussetzung für den Erfolg eines innovativenWirkstoffes.• Zur Realisierung der pharmakologisch begründeten Erwartungen in dasMedikament ist der Einsatz eines fortschrittlichen...
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