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The influence of public relations and communication functions on perceptions of organizational success, innovation and reputation
Blotnicky, Karen A.; Thurlow, Amy - In: International journal of management and marketing … 14 (2021) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10012671273
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An innovative management perspective for organizations through a reputation intelligence management model
Ramos, Célia M. Q.; Casado-Molina, Ana Maria; … - In: International journal of information systems in the … 11 (2019) 4, pp. 1-20
Persistent link: https://www.econbiz.de/10012121512
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Firms' reputation for innovation : role of marketing capability, innovation capability, and knowledge sharing
Ganguly, Anirban; Kumar, Chitresh; Saxena, Garima; … - In: Journal of information & knowledge management : JIKM 19 (2020) 2, pp. 2050004-1-2050004-27
Persistent link: https://www.econbiz.de/10012293614
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The role of intellectual resources, product innovation capability, reputational resources and marketing capability combinations in firm growth
O'Cass, Aron; Sok, Phyra - In: International small business journal : researching … 32 (2014) 8, pp. 996-1018
Persistent link: https://www.econbiz.de/10010441219
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What is the role of commercialisation and reputation in product innovation success?
Fuertes-Callén, Yolanda; Cuéllar-Fernández, Beatriz - In: Innovation: organization & management : IOM 16 (2014) 1/3, pp. 96-105
Persistent link: https://www.econbiz.de/10011715020
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How does a component from a supplier with high reputation for product innovation improve the perception of a final offering? : a process perspective
Linder, Christian; Seidenstricker, Sven - In: European management journal 36 (2018) 2, pp. 288-299
Persistent link: https://www.econbiz.de/10011845802
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Private Incentives to Innovate : Interplay of New Products and Brand-Name Reputation
Leheyda, Nina - 2009
This paper studies the introduction of new products (increase in product variety) in the automobile industry. The focus is on the two sources of market power that may allow the firms to get higher profits (and, thus, recoup investments): new products and brand-name reputation. The effects of new...
Persistent link: https://www.econbiz.de/10014210631
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How does supply chain knowledge enhance green innovation? : the mediation mechanisms of corporate reputation and non-supply chain learning
Agyabeng-Mensah, Yaw; Afum, Ebenezer; Acquah, Innocent … - In: The journal of business & industrial marketing 38 (2023) 4, pp. 852-868
Persistent link: https://www.econbiz.de/10014227508
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CEO narcissism and innovation ambidexterity : the moderating roles of CEO power and firm reputation
You, Shuyang; Li, Zhengyu; Jia, Liangding; Cai, Yahua - In: The journal of product innovation management : an … 40 (2023) 2, pp. 175-194
Persistent link: https://www.econbiz.de/10014291991
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Essays on innovation roles and options
Bhardwaj, Gunjan - 2015
Persistent link: https://www.econbiz.de/10011504473