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~subject:"Interkulturelles Management"
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Interkulturelles Management
Consumer behaviour
7
Konsumentenverhalten
7
Cross-cultural management
4
Brand
3
Brand management
3
E-commerce
3
Electronic Commerce
3
Markenartikel
3
Markenführung
3
Social Web
3
Social web
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Bibliometrics
2
Bibliometrie
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Brand image
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Cross-cultural relations
2
Discrimination
2
Diskriminierung
2
Ethnic group
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Ethnische Gruppe
2
Interkulturelle Beziehungen
2
Internet
2
Markenimage
2
USA
2
United States
2
Virtual reality
2
Virtual team
2
Virtuelle Realität
2
Virtuelles Team
2
Acculturation
1
Artificial intelligence
1
Black people
1
Body weight
1
Consumers
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Cross-cultural competence
1
Culture
1
Discriminated consumers
1
Diversity Management
1
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Henderson, Geraldine Rosa
4
Motley, Carol M.
3
Guzman, Francisco
2
Huff, Lenard C.
2
Adkins, Natalie Ross
1
Demangeot, Catherine
1
Ferguson, Nakeisha S.
1
Mueller, Rene Dentiste
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Sanz, Luis
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Journal of business research : JBR
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
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ECONIS (ZBW)
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The global hip-hop diaspora : understanding the culture
Motley, Carol M.
;
Henderson, Geraldine Rosa
- In:
Journal of business research : JBR
61
(
2008
)
3
,
pp. 243-253
Persistent link: https://www.econbiz.de/10003717202
Saved in:
2
Toward intercultural competency in multicultural marketplaces
Demangeot, Catherine
;
Adkins, Natalie Ross
;
Mueller, …
- In:
Journal of public policy & marketing : JPP & M ; an …
32
(
2013
),
pp. 156-164
Persistent link: https://www.econbiz.de/10009774912
Saved in:
3
The Ian's pizza tribe : reconceptualizing cross-cultural research in the digital age
Henderson, Geraldine Rosa
;
Guzman, Francisco
;
Huff, …
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 283-287
Persistent link: https://www.econbiz.de/10009720344
Saved in:
4
Special section: Reconceptualizing cross-cultural research in the digital age
Guzman, Francisco
(
contributor
);
Huff, Lenard C.
(
contributor
)
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 283-396
Persistent link: https://www.econbiz.de/10009720348
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