Ion, Assoc. Prof. Ph.D Ciora Liviu; Sorin, Assoc. Prof. … - In: Revista Tinerilor Economisti (The Young Economists Journal) 1 (2009) 13, pp. 144-153
E-marketing is a generally accepted concept, due to its advantages compared to other marketing mechanisms: it is faster, more efficient, more intelligent and less expensive. The option for e-marketing is also enforced by its flexibility with which it addresses potential clients. Moreover,...