Showing 1 - 10 of 108
This paper evaluates alternative strategic models of competition and market structure inonline retailing, and makes comparisons with traditional retailing. Online consumers areless concerned than traditional consumers about spatial characteristics and moreconcerned about hidden quality...
Persistent link: https://www.econbiz.de/10005870260
Which strategies generate value in e-commerce environments? In a step towards answering this question, this paper estimates the impacts of several competitive strategies on the values of the well-known Internet retailer Amazon.com and three of its early competitors, BarnesandNoble.com, CDNOW,...
Persistent link: https://www.econbiz.de/10010263293
An Internet retailer?s (e-tailer?s) outstanding virtual location enhances the probability of being noticed by potential customers. The notion of a virtual location for e-tailers refers to the analogy to the physical location. In the empirical analysis, an e-tailer?s Internet search engine rank...
Persistent link: https://www.econbiz.de/10010297460
Does the internet increase competition? To address this question, I exploit two institutional details unique to Germany: (1) Some municipalities received glass fibre cables that cannot be upgraded to DSL; I use these municipalities as a treatment group with reduced online competition. (2) German...
Persistent link: https://www.econbiz.de/10010333892
Im Bekleidungseinzelhandel gewinnt der Online-Handel immer höhere Marktanteile. Dabei entwickeln sich die etablierten Online-Händler zunehmend von Marktteilnehmern zu Marktanbietern. Diese Marktstrategie eröffnet dem stationären Handel neues Geschäftspotenzial. Denn einem beträchtlichen...
Persistent link: https://www.econbiz.de/10011694071
This paper studies how to calculate the propensity of individuals to participate in e-commerce, studying the variables that affect costumers at the time of the online transactions and how to modify their inclination to it, being the most relevant variables socioeconomic and those which are...
Persistent link: https://www.econbiz.de/10012291468
This paper examines the relation between prices in conventional stores and on the Internet. Main results from the theoretical analysis are i) we expect a discrete fall in prices in conventional stores as the share of the population with access to Internet reaches a critical level, ii) the...
Persistent link: https://www.econbiz.de/10010281379
This paper examines one of the most important marketing strategies by software producers on the Internet. That is whether to offer free samples and if so, whether to list the samples on shareware repositories. I show that firms with higher value products have a greater incentive to offer free...
Persistent link: https://www.econbiz.de/10004970309
Search faces (at least) two major challenges. One is to improve the efficiency of retrieving relevant content for all digital formats (images, audio, video, 3D shapes, etc). The second is to make relevant information retrievable in a range of platforms, particularly in high diffusion ones for...
Persistent link: https://www.econbiz.de/10011169870
The evolution of distribution channels evolves towards a complex multi-channel form, through the increasing importance of the Internet. Along this line, consumer online reviews (COR) platforms rise in order to provide information about the quality of products and services. Despite a growing...
Persistent link: https://www.econbiz.de/10011093885