By 2009, Betazeta Networks already was the second largest independent Internet community in Latin America and also at the cutting edge of the Web 2.0 movement in the region. For its founders, Betazeta represented the culmination of more than 25 years of combined experience in the industry. The...

Purpose: The authors critically examine the paper by Samiee (2019, this issue) “International marketing and the Internet: A research overview and the path forward” and offer an appraisal of its merits as well as thoughts for further development of research on advanced information and...

Depuis la fin de la décennie 1980, nombre d’organisations construisent ou se font construire leur site Web. Ce site peut, selon le cas, servir de support au commerce électronique en ligne, à la présentation de l’entreprise, à l’information sur celle-ci. Le site Web peut aussi servir...

Tourism is adapted field of information technologies since the first tourist product is the product that requires more and involve many risks Tourist behaviour is considered as one of the reasons that led to the development and spread theory usability si

This research identifies potential links between performance and the level of financial communication on the web. This study examines 216 firms quoted in 2010 on the Free Market of Paris. We use a content analysis of websites and scoring technique, to compute a score of financial communication...

The goal of this research is to identify determinants of internet Corporate Social Responsibility communication of 41 Belgian companies. Using a content analysis and scoring technique, this paper estimates the degree of website information disclosure of companies' involvement with corporate...

The advances in information technology have seen a radical change in the way that travel agents do business today. There are travel agents that have chosen to ignore the advances in technology; however, in the future, travel agents will have a choice of either using technology to change the way...

Based on a conceptual model, this paper aims to explore the background of the decision-making process leading to the introduction of business information systems among enterprises in Hungary. Together with presenting the problems arising in the course of the implementation of such systems, their...

El imparable crecimiento del intercambio de información en internet ha fomentado que los sitios web comerciales, además de ofrecer información relevante del vendedor (comunicación comercial), comiencen a incluir herramientas de interacción online donde los consumidores comparten sus...

The Internet has changed the whole world through its scale and accessibility. Even if the information can be found easier than ever, it triggers a whole series of effects on many aspects of modern life as well as in a wide range of domains. Marketing is directly influenced by the Internet which...